Discuss institutional racism or individual ignorance.
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Write about why you chose it, how it relates to your own personal or familiar experience, and whether the arguments the authors are making are pervasive for you or not. Please note that the book is based a large volume of research conducted over many years. While your individual experience matters, it does not disprove the research that is presented.
Evaluate at least 2 models relating to the new product development process, clearly discussing their use for marketing managers in example organization and/or industries.
Write an essay on Social influence and Conformity
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