Select 1 of the following case studies to read and do research on from The Practice of Public Relations:
Race Relations with that Soy Latte? (p. 127)
Uber Success Brings PR Problems (p. 206)
Ethical Hammer Falls on Daddy Huxtable (p. 241)
Up Your Bucket for a Wonderful Cause (p. 516)
The Rise and Fall of Queen Martha (p. 662)
Write a 700- to 1,050-word paper and respond to the questions at the end of your selected case study to form the basis for your response. Address the following questions as well:
What went well regarding the PR response to the situation?
What might you have recommended to improve the response?
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