Customer interaction (as a banker the business situation is customers indecisiveness as to which credit card to apply for) that you would like to influence using the learning, principles, and concepts:Fallacies of decision-makingPerception, awareness, attention/focus In this case business situation is customer indecisive about what credit card to choose fromObjective of the assignment:1. Apply decoy effect (Kindly refer to attachment)2. Explain what you expect to achieve and how you think the principles and or concepts will help you achieve your desired outcome (Persuade customers to use card #3).3. Conduct the experiment (min 30 respondents per condition…more is preferred) and describe the outcome [ I conducted 2 experiments: Controlled and Experimental, kindly refer to attachment results)4. Provide a financial analysis of your experiment.5. Explain if your expectations were met or not. If not, provide an explanation of why not. What could have influenced the outcomes? How could you conduct it next time? (expectations were met)
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