Reflective ReportTraditionally, supply chain network design has had an important role in optimising theprocesses across the supply chain, obtaining the customer satisfaction while ensuring businessprofitability. Supply Chain Network is a dynamic concept for each business and requiresevolving to continue meeting the goals of the business. In recent years some phenomena suchas global pandemic, changes in consumers behaviours and awareness as well as internationaltreaties and UN climate change programs on reducing the environmental impacts ofbusinesses have faced the supply chain network developments with new and unforeseenchallenges. Please select an industry or business of your own choice from any country or sector.Considering the contemporary requirements and expectations from a business related tosupply chain network including but not limited to:• Changes in consumer behaviours due to pandemic• Factors related to customer satisfactions• Increase in demand for online sales platforms• Requirement for an increase in environmental considerations by companies• Increase in the volume and frequency of global trade• Increase in fuel price and recession in economy of some countriesIdentify a relevant challenge(s) in the current Supply Chain network of the industry or business.Discuss and critically review the challenge(s) and how it is impacting the industry or business.Propose a solution(s) for improving the supply chain network with respect to the identifiedchallenge.- Briefly introduce your chosen sector, business or organisation, its current strategy andsupply chain network design, and describe the operations it performs.- Discuss the background and the importance of each identified challenge and how it isimpacting the operations across the supply chain or demands and expectations of thecustomers.- Discuss what solution(s) do you recommend improving the performance of the supplychain in face of the identified challenge.-
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