Define QFD (Quality Function Deployment), explain what it is and where it is applied.

Define QFD (Quality Function Deployment), explain what it is and where it is applied. Talk about this method in detail, how it is conducted, and why would a business choose to use this method.
Provide an example or two about different businesses that use this method and how it helps them.
Please use only peer reviewed sources or business journals that are legitimate.

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