Log advertisements in two magazines, and review for initial keyword list. Hone the list. Survey the magazines by counting the keywords you find. Perform content analysis for the ads and report results. Discuss who the target audience is.
The first step is to log all of the advertisements in the two magazines. You will then review the list for initial keywords. Once you have found the keywords, you will need to survey the magazines by counting the keywords you find. After you have counted the keywords, you will need to perform a content analysis for the ads. The results of the content analysis will help you to discuss who the target audience is.
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