Goals:Understand, practice, and analyze the emotional concepts of the entrepreneurial mindset such as emotional context, and empathy.Evaluate the entrepreneurial mindset and create actual entrepreneurial behavior independent of the environment.A – The User: Must be someone you know, can observe, and possibly interview. Do not create an imaginary user:Consider a professional situation with a customer, business partner, vendor, supplier, distributor, employee, employer, co-worker, supervisor, government employee – someone you want to understand better, better communicate with, to eventually create new ideas and strategies for.Or consider a personal situation with a family member, friend, classmate, roommate, customer service representative, professor, or staff at Baruch.The user needs to be a person you know, can observe, and communicate with.Write down briefly about the person, who they are, what the situation is, and what is their role. (1 point)B – Fully develop the empathy map canvas. Reflect, through observation and conversations, on the goals this person may have, consider what they see, say, do, and hear, as well as reflect on their pains and gains, and anything else they may be feeling. Please provide 4 or more answers per element of the canvas. (6 points)C – In one to two paragraphs express one solution/strategy/creative project, you could come up with, in order to empathize with this person, ease their pain points, and/or bring up opportunities to help satisfy their hopes and dreams. Please come up with your own unique and creative strategy, and consider the logic models we discussed in class throughout the process of completing the map and coming up with a strategy. (4 points)D – (Starting on the 29th)Present the empathy map in class (share 3 to 4 areas of the map and the strategy you came up with). (5 minutes presentation – please practice presenting within 5 minutes) canvas link: https://docs.google.com/drawings/d/1GPzqsBl_swjd1h9F2vXBr4VplDu6C0CiElW8An_gevo/edit(You can copy the Canvas template from my Google Drive into yours Go to –> File –> Make a Copy, in order to edit it using your own Google Drive and submit a link. Or you can edit the original PDF canvas (https://gamestorming.com/wp-content/uploads/2017/07/Empathy-Map-Canvas-006.pdf) template and submit that.)Submit Parts A and C in one document, and Part B in the Empathy Map Canvas format. When submitting the assignment, upload both files before submitting them. Like I said, its only 5 mins presentation. But I added 2 page because of filling up canvas. There is no need to make 2 pages essay. Thank you
