Background information on the thesis: When employees are disengaged, organisations confront issues that affect profitability and productivity. Businesses in a similar situation may think about using the strategies to reengage staff and increase productivity and profit margins. To successfully apply the employee engagement improvement techniques across the organisation, 5 managers were selected. Semi-structured interviews were used to capture the data. Stakeholders: 5 senior leaders across organisation X (Sales, Marketing, IT, HR, Training) were selected based on their knowledge, experience and ability to answer the main research question Research question (this can change): what strategies do senior leaders use to improve employee engagement? Interview questions (these can change):1. What specific strategies do you employ to motivate employees?2. Describe the concept of employee involvement?3. Which of your engagement strategies produces the best outcomes?4. How did you go about bringing employee engagement initiatives into practice?5. How has putting employee engagement initiatives into practice benefited the company?6. How do you spread the organisation’s engagement strategies?7. How do you measure worker satisfaction?8. How can employee engagement strategies be improved using the results of evaluations?9. How do you foster trust among your staff members?10. Can you provide me with any additional material on employee engagement strategies to help me better understand how to keep highly engaged employees?
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