How does the ad lure its viewers towards a message?

Ad: https://www.youtube.com/watch?v=zWfX5jeF6k4

Follow format: thesis statement, analysis paragraphs, and conclusion

– What does the ad communicate?
– How does the ad lure its viewers towards a message?
– What does the ad communicate about social roles of race, class, gender, sexuality, ethnicity, nationality, age?
– Who is the target audience?
– What message is connotated in the advertisement?
– What message is denoted in the advertisement?
– Is there a need for prior knowledge when watching this ad?
– Are there any myths, messages etc?

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