Earlier in chapter 5 of Rothaermel, the balanced score card was introduced. However some organizations prefer to use smart goals: (https://suny-esc.primo.exlibrisgroup.com/permalink/01SUNY_ESC/vq36nc/cdi_proquest_journals_2074384329 and https://suny-esc.primo.exlibrisgroup.com/permalink/01SUNY_ESC/vq36nc/cdi_proquest_journals_199984672) What are the advantages and disadvantages of each?
Also discuss: How smart goals might be used in conjunction with the balanced score card? Can you provide examples of smart goals that can be used with the balanced score card?
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