It would be perfect to include the importance of ‘big data’ in relation to the paper title.The following are assessed: completeness of the topic; quality and persuasiveness of arguments, including confirmation of statements with examples of business practice; ability to express thoughts logically and draw reasonable conclusions; originality of thinking; citation purity (no plagiarism, references to sources); structure and composition of the text, including the introduction, main part and conclusion; use of words and phrases included in the vocabulary for the chosen field of study, as well as basic grammarWriting an essay involves expressing your own research position on the chosen topic with the support of knowledge of the subject, cause-effect relations, logically constructed facts, examples and cases. (maximum 5 (five) pages of A4 format printed text; margins: top, bottom, right – 1.5 cm, left – 2.5 cm; font – Times New Roman, 12 pt; single line spacing; alignment to the width; first line indented by 1.5 cm; no intervals between paragraphs).